What attitude is and why it affects our behavior

Emotions serve an adaptive role in helping us guide our social behaviors. Emotions are brief, but often intense, mental and physiological feeling states. When we are happy, we may seek out and socialize with others; when we are angry, we may attack; and when we are fearful, we may run away.

Consequently, we gain experience and skills that make us more competent, so that we accomplish even more. As a result, different people may draw different conclusions about the same events. An evolutionary game analysis of adaptive norm development.

For example, if we feel that we are competent, we will undertake challenging tasks.

Knowledge Attitudes provide meaning knowledge for life. Positive attitudes towards ourselves, for example, have a protective function i. On the other hand, there are the potential benefits of group membership, including having a group of friends with similar interests and a social network to help find activities to participate in.

As our day progresses, we may find ourselves feeling happy or sad, jealous or grateful, proud or embarrassed. But many times it may not be true. Functions of Attitudes Example Imagine you are very patriotic about being British.

What Are the Factors That Affect Human Behavior?

People are generally more knowledgeable about topics that interest them and are likely to hold strong attitudes positive or negative as a consequence. In comparison with moods, emotions are shorter lived, stronger, and more specific forms of affect.

Attitudes and Behavior

Enhanced memory for faces of cheaters. One of the underlying assumptions about the link between attitudes and behavior is that of consistency. The sharing of goods, services, emotions, and other social outcomes is known as social exchange.

Over time, we develop schemas and attitudes to help us better understand and more successfully interact with others. This is the knowledge function.

Social cognition is cognition that relates to social activities and that helps us understand and predict the behavior of ourselves and others.

How Attitude Influences Our Behaviour

Imagine further that you are with a group of like-minded friends. Affect refers to the feelings that we experience as part of life and includes both moods and emotions. Public opinion quarterly, 24, - I call that unfriendly.

Just as we run from a snake because the snake elicits fear, we may try to make amends with other people when we feel guilty. Mood refers to the positive or negative feelings that are in the background of our everyday experiences.

This mutual, and generally equitable, exchange of benefits is known as reciprocal altruism. And according to the principle of reciprocal altruism, other group members will be willing to give that help to the needy individual because they expect that similar help will be given to them should they need it.

This means that we often or usually expect the behavior of a person to be consistent with the attitudes that they hold. The fact that different people interpret the same events differently makes life interesting, but it can sometimes lead to disagreement and conflict.

Attitudes are said to influence our behaviour. Therefore, our attitudes are part of our identify, and help us to be aware through the expression of our feelings, beliefs and values.

There is evidence that the cognitive and affective components of behavior do not always match with behavior. Joining the fraternity has costs, in terms of the dues that have to be paid, the need to make friends with each of the other fraternity members and to attend fraternity meetings, and so forth.The stronger the attitude the more likely it should affect behavior.

Attitude strength involves: Importance / personal relevance refers to how significant the attitude is for the person and relates to self-interest, social identification and killarney10mile.com: Saul Mcleod.

In some situations our behaviour is influenced by our attitudes and some other times our behaviour will determine our attitudes. For example, when a person is asked whether he likes music, he will examine his own behaviour to decide his attitude position. Attitude can also affect your non-verbal communications, such as hand gestures and facial cues.

This is an important aspect of social behavior and social interactions and many people are unaware of how easily their attitude can influence other people’s perceptions of their personality, regardless of how they try to mask it.

The most amazing outcome of this awareness is that by controlling our behavior, we can control our attitudes - exactly the reverse of the way most people live. We can choose how we want to feel by choosing the way we behave Catch Our attitude affects our behavior.

Likewise, our behavior affects our attitude. Factors that affect human behavior include attitude, perception, genetics, culture, social norms and ethics of a society, religious inclination, coercion and influence by authority.

Human behavior is defined as the range of actions and behaviors exhibited by humans at certain stages of development. reduction of dissonance by internally justifying one's behavior when external justification is insufficient Self-Perception When we are unsure of our attitudes, we infer them much as would someone observing us.

What attitude is and why it affects our behavior
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